This is what you should do in the first 15 mins of servicing a new client.
The first cut comes with a consultation.
Ask questions understand their terminology. When servicing a new client you want to go deeper to really understand what it is that they want.
Here's what I do
I turn them around so we both can see in the mirror and I ask them "What kind of hair cut are you looking for?"
9 times out of 10 they come to me looking for a fade (because that's what I advertise) Then I confirm "What type of fade? (bald, shadow, high, low) So that I am clear on what he/she wants.
Get to know their perspective; when they say "take some off the top". What does that mean? Do they know the guards?
In the age of instagram you can always get a picture so that you both understand what the client is actually asking for.
If you want some tips on new client terminology check out this video I did here
After i'll investigate a little and look at what they've previously had done because they most likely want something similar.
Remember: This first cut by you should come with a consultation; really do a deep dive of what the customer wants and break it down.
It should take about 10-15 mins but this will be the difference between keeping and losing a new client.
- Chuka The Barber
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