This volume covers everything I’ve learned in my 10+ years in the barbering industry, giving young barbers and entrepreneurs the guidelines, tools, tips, and tricks they need to succeed.
Since writing this book five years ago, I’ve seen the direct impact it’s had not just on barbers, but on thousands of young professionals looking to start their business or pursue their passions full-time.
Now, more than ever, as our society becomes more decentralized and democratized, it’s important to impart our knowledge to the next generation free of charge.
1) Attract Clients
The law of attraction rules all aspects of life. Whether it’s business, relationships, work, or school, the way we think, talk, and act affects not just how we perceive the world, but how others perceive us.
If you’re a beginning barber looking to attract new clients, it’s essential that you learn how to look, dress, and ACT the part. In order to convince others that you’re worthy of the title, you have to first convince yourself.
Learn the tips and tricks I’ve developed to grow from a barber cutting hair for free to owning a global brand and 3 brick-and-mortar barber shops. Carry your reputation, and your results, further than ever before.
2) Keep Clients
What keeps clients coming back? Quality, consistency, and familiarity. Learn how to learn about your clients and you’ll create loyal regulars that come back time and time again.
By keeping the quality of your work high and remaining consistent day-to-day, you’ll achieve a never-ending supply of clients that will expand your circle and do your marketing FOR YOU.
3) Charge More
Get paid what you’re worth. Learn how to develop high-level skills and market yourself at the rate you know you’re worth. If you want to see high-level returns, you need to project a high level status.
In a world of paywalls, service fees, and Uber tips, I’m offering the younger generation ALL my knowledge for FREE. Whether you’re a young barber or a business owner looking to grow, my book offers a down-to-earth roadmap to take you from dreaming to being.
Learn how I changed my life using what I call “The Developmental Pyramid” that breaks down barbering into 3 domains: barbering, client performance, and marketing. Master your mindsets to grow your skill set and attract, keep, and charge clients more. I’ll show you how you can change your life and your business by changing your MIND!
Rich & Ready: The Pro Rich Experience
If you want to be rich, you need to look, smell, and feel rich. The Pro Rich Collection elevates your everyday routine whether you’re an athlete, entrepreneur, teacher, barber, or just a human being in need of real products that solve real problems. As we all know, cleanliness is next to manliness, and manliness is next to godliness. As a professional barber for over a decade, I’ve seen plenty of faces come through the doors of my shop, but they all have the same problems to address: hair loss, hair thinning, brittle hair, dandruff - the list goes on. No matter who you are, where you...
GQ x The Rich Barber
GQ? Don’t mind if we do! The Rich Barber was recently featured in the September ‘22 edition of GQ Magazine in “The Grooming Edit,” a feature that covers the latest trends in men’s grooming, hairstyles, personal care, and grooming products.This month’s issue, “The Hype Issue” featured an in-depth interview with Euphoria heartthrob Jabob Elordi along with stories on hype fashion icon Kim Jones, the return of Ferrari’s Formula 1 Team, and the 50 Greatest Collaborations in Nike History. Standing beside some of the biggest names in the industry, our Pro Rich Shampoo & Conditioner got the summer season shout-out for...
The Social Experience
At The Rich Barber, we always put our people over our products. We’re here to bring solutions for your daily grooming routine, and over the past 7 years, we’ve committed ourselves to bringing products to market that help barbers and customers alike achieve the results they want to see in their shops, their homes, and out in the world.We’re renewing our commitment to our TRB family by making our social media, well...more social! We’ll be providing all new content that educates, entertains, motivates, and inspires you to be a better barber, a better entrepreneur, and a better you. That means...