Hair is to a barber what stone is to a sculptor. In order to achieve your vision, you need the right tools and materials to make it happen. As a barber, my profession means more than haircuts. It means being a resource my clients can turn to for advice about their hair, style, and products.
Two of the main questions my clients ask me are: “How do I support my hair’s overall health?” and “How do I slow down my hair loss?” In order to give your hair the nourishment it needs, you need to know which ingredients will help it and which ingredients will hurt it
DHT, which stands for dihydrotestosterone, is your hair’s natural enemy. It’s a male sex hormone found in both men and women that’s derived from, but much stronger than, testosterone. Testosterone and DHT are both androgens, which are hormones that contribute to male sex characteristics during puberty.
What is DHT? Normal Hormonal Levels Versus Too Much Testosterone As we age, high levels of androgens (like DHT) link to receptors on hair follicles in our scalps, causing hair follicles to shrink and hair to look thinner. While DHT helps us retain our muscle mass and deep voices, it also works to take away one of the key components of our masculinity: our hair. That’s why our DHT-blocking formula fuses the world’s best natural ingredients to slow hair loss, stimulate hair growth, and prevent acne at the hairline.
Designed With Texturized Hair in Mind When I designed the Pro Rich Collection: Shampoo + Conditioner, I did it with my clients in mind. I wanted to provide a one-and-done solution to dull, dry hair, itchy, flaky scalp, thinning hair, and receding hairlines. I knew I had to get to the root of the problem (and the roots of the scalp) to find the answer.
The Solution: Pro Rich Men's DHT Blocking Shampoo and Conditioner Set The Pro Rich Collection: Shampoo + Conditioner is specifically formulated for natural, texturized hair with holistic ingredients to clean, hydrate, and soothe hair without stripping its natural oils. Our advanced DHT-blocking formula combines the world’s best natural ingredients to slow hair loss, stimulate hair growth, and prevent acne at the hairline while boosting natural oils to keep your spirals, kinks, curls, coils, zig-zags, and loops on lock. Better Ingredients = Shorter Shelf-Life Each ingredient in our formula is carefully selected for its natural hair-healing properties. Quality ingredients mean shorter shelf-life. If your shampoo and conditioner can sit on a shelf at Walmart for a year, they’re not going to do your hair any favors.
Peppermint Oil: Increases blood circulation to follicles that helps stimulate hair growth, follicle depth and the number of follicles  Jojoba Seed Oil: Rich in vitamins and minerals that nourish the scalp and strengthen the hair. Also promotes hair thickness. Aloe Juice: Repairs dead skin cells on the scalp, while leaving hair smooth and shiny. Castor Seed Oil: Enriches the scalp with omega-6 fatty acids, that promotes hair growth and enhances the health of your hair. So what’s in it and what does it do? Saw Palmetto blocks 5-Alpha Reductase, an enzyme that converts testosterone to DHT. Tea Tree unclogs and increases oxygen and nutrient supply to hair follicles while treating and protecting the scalp from infections. Coconut Oil moisturizes texturized hair, adding shine, luster, and softness while preventing breakage and Castor Seed Oil enriches the scalp with omega-6 fatty acids to promote hair growth and enhance hair health. 
Most shampoos include DMDM hydantoin or imidazolidinyl urea, two common preservatives that prevent fungal and bacterial spoilage by releasing formaldehyde to kill germs. The Pro Rich Collection: Shampoo + Conditioner are 100% FREE of that nasty stuff, and use absolutely ZERO parabens or sulfates. Because our ingredients are REAL and NATURAL, our formulas have a 24-month shelf-life. We protect them in classic amber glass bottles that not only maintain formula longevity, but also look damn sexy next to your shower.
Everyday Dapper
Knowing that your hair looks, feels, and smells amazing allows you to feel confident no matter the situation. We designed our Shampoo + Conditioner with an angular pump to activate their Oud Wood fragrance while freeing up hands and avoiding slippery bottles.
Fresh, masculine, and alluring, the fragrance lasts all day from the office to the gym to home, outlasting even your toughest work out while slowing hair loss, stimulating hair growth, and preventing acne at the hairline. Luxurious Shea Butter and Jojoba Oil activate into a rich, creamy lather that deeply nourishes and hydrates hair from follicle to shaft.
For busy men on the go, our Pro Rich Conditioner can be used as a hair mask for long-lasting hydration. Simply leave it in your hair for 2 minutes and you have a way to boost hair health while you toast your morning bagel.

Related Articles

Rich & Ready: The Pro Rich Experience

Rich & Ready: The Pro Rich Experience

If you want to be rich, you need to look, smell, and feel rich. The Pro Rich Collection elevates your everyday routine whether you’re an athlete, entrepreneur, teacher, barber, or just a human being in need of real products that solve real problems. As we all know, cleanliness is next to manliness, and manliness is next to godliness. As a professional barber for over a decade, I’ve seen plenty of faces come through the doors of my shop, but they all have the same problems to address: hair loss, hair thinning, brittle hair, dandruff - the list goes on. No matter who you are, where you...

Read more
GQ x The Rich Barber

GQ x The Rich Barber

GQ? Don’t mind if we do! The Rich Barber was recently featured in the September ‘22 edition of GQ Magazine in “The Grooming Edit,” a feature that covers the latest trends in men’s grooming, hairstyles, personal care, and grooming products.This month’s issue, “The Hype Issue” featured an in-depth interview with Euphoria heartthrob Jabob Elordi along with stories on hype fashion icon Kim Jones, the return of Ferrari’s Formula 1 Team, and the 50 Greatest Collaborations in Nike History. Standing beside some of the biggest names in the industry, our Pro Rich Shampoo & Conditioner got the summer season shout-out for...

Read more
The Social Experience

The Social Experience

At The Rich Barber, we always put our people over our products. We’re here to bring solutions for your daily grooming routine, and over the past 7 years, we’ve committed ourselves to bringing products to market that help barbers and customers alike achieve the results they want to see in their shops, their homes, and out in the world.We’re renewing our commitment to our TRB family by making our social media, well...more social! We’ll be providing all new content that educates, entertains, motivates, and inspires you to be a better barber, a better entrepreneur, and a better you. That means...

Read more

related products


Leave a comment

Recently Viewed Products

SIGN UP AND RECEIVE 10% OFF YOUR FIRST ORDER

SUBSCRIBE TO OUR NEWSLETTER TO HEAR ABOUT THE LATEST NEWS, PROMOTIONS AND MORE.

BY SIGNING UP TO OUR NEWSLETTER YOU ARE AGREEING TO OUR PRIVACY POLICY. PLEASE NOTE: ONLY NEW SUBSCRIBERS AND CUSTOMERS WILL RECEIVE AN EMAIL.